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Ankota: Ushering in the Next Generation of Homecare Blog

7 Ways to Optimize Your Home Care Website for Sales

Posted by Jed Hammel on May 20, 2016 11:05:21 AM

Noted Home Care marketing experts, Merrily Orsini and Leigh-Ann Heuer from Corecubed shared an article entitled, "If You “Kitchen Sink" Your Website, Your Leads Go Down the Drain." The article offers a series of helpful tips for home care agencies to help improve their lead funnel and overall sales.

I recommend that you definitely take a look at the full article, but as a start, here is a primer of what they suggest for your website:

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1.)  Brand It

2.)  Make It Readable

3.)  Make It Easily Navigable

4.)  Skip the Jargon

6.)  Show How Your Agency Creates Positive Solutions

7.)  Make Good Use of Your Blog

If you have any other suggestions you'd like to add to the list, please feel free to share by posting a comment below or by contacting us.

For other best practices in the Home Care space, you can download our white paper, Seven Habits of Highly Effective Home Care Agencies.   If you're interested in scheduling an online demo of our home care or care transitions software solutions, just click this button:

 

Click Here for a Free Demo

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Ankota provides software to improve the delivery of care outside the hospital, focusing on efficiency and care coordination. Ankota's primary focus is on Care Transitions for Readmission avoidance and on management of Private Duty non-medical home care. To learn more, please visit www.ankota.com or contact us.

 

 

 

Topics: Private Duty Agency Software, Home Care Best Practices, June Newsletter

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About Ankota

Ankota provides software to improve the delivery of care outside the hospital, focusing on efficiency and care coordination. Ankota's primary focus is on Care Transitions for Reeadmisison avoidance and on management of Private Duty non-medical home care. To learn more, please visit www.ankota.com or contact Ankota.

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