While Ankota is not a home care company, per se (we make software used by home care companies), these personalities are certainly important to our start-up. I'll use Ankota as a case study to talk about how these personality traits fall into our mix. Note that in the case of Ankota (and as a general rule) an individual person can demonstrate more than one personality trait. Let's dig into the list of 6:
- The Dreamer: Every startup needs a dreamer. It's a motivating force in creating the company from day one and a sustaining force every day after. Most CEOs and founders have this characteristic, but it's not exclusive to management. The dreamer inspires, excites, and leads the company from a sky-high view.
- Our CEO Will Hicklen was frustrated when caring for his wife Sandy and his mom who both died of cancer in 2008. He dreamed that care coordination could be easier and that inspred him to start Ankota
- Our Chief Medical Officer, Hunter Young, also dreamed about better care at lower cost. He recognized that an avoided hospitalization means a happier and healthier patient and saves money, and that better care coordination between the hospital system and the community would lower health care costs.
- Marc Ottinger, our COO, is the manager. He's always looking for a structure and a process. He wants an agenda and a task list. He takes notes and goes back to them and checks them off.
- In Ankota, I'm the builder (I'm Ken Accardi, the CTO). I can't take full credit for "creating exactly what you want" but I'm not afraid to take my best shot at getting something built to fulfill the vision of our company or one of our customers. I've found that by listening intently, I'm able to build something that is "close enough" and then adjust it to meet the need.
- I think this one is me too... But this has to do with my role as technology leader and the fact that we're a technology company
- Clearly Marc Ottinger is our penny pincher! We love him for it!
- Will is our social butterfly. He loves to get out and share the vision.
- Marc is a great networker too. I get the impression that he is still in contact with everyone he's ever met.