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Articles on home care marketing

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3 Marketing Lessons Learned from Getting Lost Driving in Vermont

By | on 30, Apr 2019 |   Private Duty Agency Software Home Care Best Practices home care marketing home care technologies

This article isn't like our usual blog posts that cover specific topics surrounding home care, medicaid, and private duty agency Best Practices.  This article focuses on aspects of marketing in genera[...]

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3 Simple Suggestions for Your Home Care Agency's Marketing

By | on 31, Jan 2019 |   Private Duty Agency Software Home Care Best Practices home care marketing

Around this same time two years ago, we published a post entitled, "6 Ways to Increase Referrals for Your Home Care Agency."  I suggest you give the full article a read for a more in-depth look, but a[...]

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7 Networking Tips from Startup Institute That Can Help Home Care Agencies Grow Their Business

By | on 15, Mar 2017 |   Private Duty Agency Software Home Care Best Practices home care marketing inbound marketing April 2017 Newsletter

Ankota's marketing director, Jed Hammel doesn't come from the home care world but instead is an expert is social media marketing, filmmaking, event planning and more.  We hope you enjoy this article a[...]

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The Essential Checklist for a Healthy Homecare Agency Start Up

By | on 31, Aug 2015 |   Private Duty Agency Software Home Care Best Practices Care Transitions Ginny Kenyon home care marketing

One of the industry experts I learn from every time we speak is Ginny Kenyon, principal at Kenyon Home Care Consulting.  Ginny helps open home care agencies and has given Ankota great inputs on our so[...]

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Home Care Agencies with a Marketing Rep Earn $700K More Per Year

By | on 20, Aug 2015 |   Private Duty Agency Software Home Care Best Practices Care Transitions home care marketing steve the hurricane

There's a company called Home Care Pulse that performs an annual benchmark study of non-medical home care agencies.  Some of those results were attended in a webinar that I attended with Steve "the Hu[...]

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How To Increase Profits With A Homecare Start-up

By | on 18, Aug 2015 |   Private Duty Agency Software Home Care Best Practices Care Transitions Ginny Kenyon home care marketing

One of the industry experts I learn from every time we speak is Ginny Kenyon, principal at Kenyon Home Care Consulting.  Ginny helps open home care agencies and has given Ankota great inputs on our so[...]

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What You Need to Know For A Successful Homecare Agency Start-Up

By | on 29, Jul 2015 |   Private Duty Agency Software Home Care Best Practices Care Transitions Ginny Kenyon home care marketing

One of the industry experts I learn from every time we speak is Ginny Kenyon, principal at Kenyon Home Care Consulting.  Ginny helps open home care agencies and has given Ankota great inputs on our so[...]

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A Valuable Reference for Home Care to Understand Activities of Daily Living (ADLs)

By | on 13, Jul 2015 |   Private Duty Agency Software Home Health Aide Software Home Care Best Practices Care Transitions home care marketing

Home Care, Assisted Living, and other forms of care for the elderly provide their clients help with Activities of Daily Living (ADLs).  Like all industries, elder care has some of its own lingo, and A[...]

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Healthcare and Home Care Worker Shortage is Becoming Highly Problematic

By | on 08, Jul 2015 |   Private Duty Agency Software Home Health Aide Software Home Care Best Practices Care Transitions home care marketing

Demand for healthcare workers is at a 14 year high according to Bureau of Labor Statistics (BLS) figures shared in Cain Brothers Comments (Cain Brothers is an investment banking firm focused on the he[...]

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The 3 Things That Bring Traffic to Your Home Care Website are Content, Content, and Content

By | on 01, Jul 2015 |   Private Duty Agency Software Home Health Aide Software Home Care Best Practices Care Transitions home care marketing

I recently attended a free home care sales and marketing webinar presented by Valerie VanBooven RN BSN from Home Care Daily and Steve "the Hurricane," from Hurricane Marketing Enterprises.  One of the[...]

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